Crucial Conversations for Managing People, Performance & Accountability

Crucial Conversations® for Accountability teaches a process for managing workplace performance, strengthening trust and reliability, and eliminating inconsistency. It provides skills for holding peers accountable—regardless of position or authority.

The health of any relationship, team, or organization is a function of the lag time between identifying and discussing problems.

– Joseph Grenny, Co-author of Crucial Accountability

Behavioural Outcomes

When people have the skills to hold peers accountable, they’re better at correcting performance problems, preventing potential disasters, and preserving and strengthening relationships.

Learning Formats

Virtual Instructor Led

Join a Crucial Dimensions Master Trainer in our facilitated virtual classroom. Learn the crucial skills from the comfort of your office or home.


Bring in a Crucial Dimensions Master Trainer or certify an internal trainer to teach Crucial Conversations for accountability in person to your employees.

Training Your Way

The Crucial Conversations for Accountability Course is available in several delivery formats to address the diverse needs of your organisation

Your employees attend a virtual, or in-person public course.

Bring in a Crucial Dimensions master trainer to facilitate the in-person or virtual course learning across your organisation.

Certify an internal leader to facilitate the in-person or virtual course to employees. Certification courses are offered both in-person and virtually.

What Are People Saying

Crucial Conversations for Accountability has changed my life. My stress levels have been reduced, my employees are much happier, and I have improved my relationship with several teammates.

Pamela Popper, The Wellness Forum

Take the Next Step

Bring Crucial Conversations for Accountability to your organisation and improve the way your people manage performance.

Frequently Asked Questions​

Wherever two or more people cohabitate or collaborate, interpersonal problems emerge. Our ability to prevent and resolve these problems largely depends on how well we hold one another accountable to standards, expectations, promises and commitments. In fact, accountability is a major marker between healthy and unhealthy relationships and organisations. As people improve in their ability to hold one another accountable and improve their people management skills , they also improve trust, responsibility, efficiency, engagement, and workplace performance.

Crucial Conversations for Accountability, a performance management training gives individuals and employees of organisations the key people management skills that are critical to managing employee performance and ensuring employee accountability.

Crucial Conversations® for Accountability teaches a process for managing employee performance, strengthening trust and reliability, and eliminating inconsistency. It provides skills for holding peers accountable—regardless of position or authority. And whether participants take the course virtually, or in-person, they learn the skills through instruction, reflection, practice, and coaching.

Why you should be managing employee performance?

Accountability is about more than just managing people and making sure people do what they say they will do. It is about helping them make their biggest and best contributions, today and in the future. It is a key element to managing employee performance.

As leaders, by providing performance management training to improve employee accountability, we can help them identify blind spots so they can more clearly see and achieve objectives that are near and far. We get to influence them and play a part in their personal and professional development.

The skills taught in this course have been backed by 30 years of social science research and proven effective globally, to help individuals and organisations in managing people and workplace performance.

  1. Get Unstuck: Spot the performance conversations that are keeping you from what you want.
  2. Master My Stories: Keep composure when feeling angry, defensive, or intimidated.
  3. Start With Heart: Get your heart in the right place and stay focused on what you really want.
  4. State My Path: Speak honestly and respectfully and invite others into the conversation.
  5. Make It Safe: Create psychological safety so you can talk with almost anyone about almost anything.
  6. Diagnose: Identify what caused the gap between expectations and behaviour. What is impacting the workplace performance?
  7. Make It Easy: Reduce barriers to keeping commitments.
  8. Make It Motivating: Help others want to take action.
  9. Move To Action: Turn each employee accountability discussion into a course of action that leads to results.

Crucial Conversations for Accountability is available in person and virtually.

In-Person course: 2 days

Virtual course: Flexible and can be over 2 – 5 days

For the Add-on course, the completion time is:

In-Person course: 1 day

Virtual course: 1 day

Every learner will get access to a six-week post-training email program that will remind them of important lessons they learned in the course, prompt them to practice their new skills, and offer job aids, videos, and articles to help them apply and master their newly learned skills.

Crucial Accountability training teaches people how to make room for different opinions and perspectives, find mutual respect and common purpose, improve employee accountability and dialogue openly. By gaining these people management skills, they not only work together more effectively, they also foster psychological safety and inclusion.

While Crucial Accountability training is not explicitly a course on DE&I, it does contribute to inclusive and equitable workplaces. The central tenet of the course teaches that there is a pool of shared meaning, and the aim of dialogue is to invite and allow everyone to contribute to it. In other words, everybody gets a seat at the table, regardless of race, religion, gender identity, sexual orientation, nationality, political viewpoint, ability, or experience. That’s the goal. The skills highlight how.

Crucial Conversations for Accountability is now more inclusive, flexible, and accessible than ever before. The course includes new videos and materials that speak to the current learner challenges. Changes include:

  • One instructor-led course: We have created one instructor-led course for Crucial Conversations for Accountability that can be delivered either in-person or virtually, both formats will cover the exact same content. Regardless of delivery format, the course has the same learner guide and trainer guide which will be delivered as either a physical or digital guide. Presentation slides will differ slightly for exercise instructions.
  • Completely Updated Videos and Practice Scenarios: We have updated all our videos and practice scenarios. You’ll see more diversity in our actors and thought leaders; new races and ethnicities not previously represented; more modern spaces and backgrounds; and updated and relevant scenarios including bias, diversity, multi-generational workplaces, virtual teams, and holding virtual conversations.
  • Content Changes: We’ve updated the concept of Silence and Violence to Silence and Verbal Violence. We have also streamlined the first six lessons to align with Crucial Conversations for Mastering Dialogue more closely. This ensures learners can avoid unnecessary repetition when they choose to add-on the additional skillset.

We’ve changed the name of the Crucial Accountability training to Crucial Conversations for Accountability. This change better aligns the Crucial Accountability training with its foundations in dialogue and makes it easier for learners to access and experience the full set of Crucial Conversations skills.

In summary, the new Crucial Conversations for Accountability includes the following updates:

  • 54 updated skill videos (the legacy course had 39 videos).
  • More focus on “sounds like” examples throughout.
  • Changes to lessons including re-ordered lessons, splitting Master My Stories into two lessons, and changed the Describe the Gap lesson to State My Path.

Crucial Conversations for Accountability learners will receive a copy of Crucial Accountability book: Tools for Resolving Violated Expectations, Broken Commitments, and Bad Behavior. If they attend the virtual they will receive a digital copy. If they attend the in-person course, they will receive a physical Crucial Accountability book.

The New York Times Bestseller

With more than half a million copies sold, Crucial Accountability continues to transform personal and professional performance and execution.

Free Guide

Crucial Accountability: Tools for Resolving Violated Expectations, Broken Commitments, and Bad Behaviour

With more than half a million copies sold, Crucial Accountability continues to transform personal and professional performance and execution.

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